During the super-bowl last sunday, the NFL ran a self-promoting ad. If you saw it, you probably wouldn't remember it. The images were the traditional video clips of sweaty men jumping on other sweaty men (innuendo....).
So what was so interesting about this particular ad?
Well maybe it had to do with the copyright infringement.
The NFL used Arcade Fire's song "No Cars Go" in the ad without asking the bands permission beforehand. In fact, the members of Arcade Fire didn't even know about the ad until they saw it aired last sunday.
Obviously, this is highly illegal and bound to stir up some lawsuits. However, as of yet, no legal action has been taken. Is it possible that Win and Regine are really just going to roll over on this issue? If so, what kind of message would that send to the corporate monkeys running this rat race?
In case you're unfamiliar with the song, here's the music video of "No Cars Go". (For obvious reasons, the ad cannot be displayed online, so if you didn't see it already, I suspect you never will.)
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